Crafting Strategy with Data. Telling Stories with Purpose.
A data-driven storyteller who turns insights into marketing solutions that drive meaningful impact and measurable results.
Featured Projects
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National Geographic
Worked as AdLab strategist, help the well-known brand to address B2B challenge for its nonprofit organization
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Kiehl's
3rd Campus Ambassador, developed engaging content on social media to drive awareness and sales.
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McCann Taiwan
Account Executive Intern, work with high-profile clients such as Porsche and Moderna
Hello! My name is Angel Hsiao.
It’s a pleasure to have you here:)
I am a rising senior at Boston University majoring in Advertising with a minor in Business Administration.
As a strategic marketer and digital content creator, I bring a hybrid perspective shaped by hands-on work in both B2B and B2C environments. I believe that we live in a world shaped by brand stories—some rooted in logic, others in emotion. I’ve had the opportunity to explore both.
In B2B settings, I focus on translating data into clear, actionable strategies that support real-world goals. As a content creator, I explore emotional storytelling, crafting platform-specific content that resonates and builds genuine engagement.
These dual experiences have equipped me to approach marketing challenges from multiple angles—combining analytical thinking with creative execution to deliver results across industries and audiences.
Based in Taipei, Taiwan • Cat Person • INFJ